Genevieve Desautels: Collective intelligence empowering women in technology

My desire to meet people – men and women alike – who understand my reality as a female entrepreneur in technology led me to Women in Cloud. The community of  people who, like myself, want to instigate change and evolution and allow our daughters to evolve in an entrepreneurial ecosystem focused on equality in various spheres that englobe female entrepreneurs in technology.

This year at the Women in Cloud Summit, I have the responsibility to shift minds as a speaker. As women, when we build a company, we plan at some point in our strategy to either be acquired or to grow faster. The problem is, chances are quite high that we will be acquired by a company owned by a man. Therefore, all the work that we put in to lead and change the landscape will most likely be pushed aside after our acquisition, since we will probably end up owning merely 5% to 10% of the newly merged or acquired company’s stocks. At the summit, we will discuss this topic and share ideas around it, especially in the tech industry.

In a space where collective economic growth needs to be a norm, we are fighting for it to be a reality. The changing times demands collaboration – it means that men would have to collaborate in order to create networks, access conditions to capital and potential solutions in other spheres for women in technology to grow their companies while expressing the full potential of talent diversity that they can bring within the global community of technology.

Women in Cloud is now my community. As members of the community, I want us all to reflect as a group and tackle strategic and tactical challenges that directly affect female entrepreneurs in technology throughout the world.

The third annual summit excites me and I hope to meet female entrepreneurs who, like myself, are both mothers and entrepreneurs in technology and are aged 45 years or older. Purchase your tickets today and I’d love to exchange ideas with women who were able to find investors and acquirers in order to understand how they were able to keep the bigger part of their companies’ shares.

To get more information visit the summit website, and don’t forget to apply the 20% discount code: JOINME@WIC

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